Better Business Bureau to Certify Influencers, in Bid to Tamp Down Legal Risks for Celebrities, Brands
“Because the brands are maybe working with influencers that aren’t trained, there’s risk to the brand,” said Jennifer Santos, an attorney for the BBB’s National Advertising Division.
CEO of Speaker Media and Marketing, is the "Secret Weapon of Personal Injury Lawyers and Trial Attorneys" throughout the United States. Specializing as a marketing consultant to lawyers, with a primary focus on content marketing, social media, online video and mobile marketing strategies.
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